When I began writing professionally many years ago, I was lucky to have a mentor, a man who showed me everything I needed to know. I followed his advice and attained success, quickly.
There were many things he said to me and one of these was a piece which has guided me for my entire career.
His words? “Write as if you’re speaking to a ten-year-old.”
I took his advice to heart, and I’ve written that way since then.
When I write, especially tutorials, I assume my audience knows nothing.
I use many screen shots, illustrations, and icons if necessary, and I test out the process before publishing because I know this, if I leave out something (which could seem irrelevant to me) the entire instructional process could fail.
Questions? Write to me.